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Introducing HEALTH ANSWERS BY PFIZER: A New Consumer Digital Product Providing Answers You Can Trust In The Moments That Matter Most

HA by Pfizer launch asset version 2

When you or a loved one aren’t feeling well, you have questions, and you want information fast.

“What’s the difference between the flu and a cold? How long are symptoms contagious? Can taking Vitamin C help?”

These are the kinds of questions that can lead to a vast array of information in the ocean of the internet, and it can feel like you’re spending more time scrolling and sifting through confusing results --not knowing what information to trust.

That’s why we’re introducing Health Answers by Pfizer, a new consumer digital experience powered by generative AI that allows you to ask your biggest and smallest health and wellness questions – anytime, anywhere – and receive real-time, relevant responses. It also offers next steps to help consumers stay in charge of their health and wellness.

Health Answers by Pfizer summarizes information from trusted and independent sources, including publicly available peer-reviewed scientific literature, with the goal of providing consumers with useful responses in simple language. Transparency is important. We’ll always show links to the verified sources from which your answer is generated. If the answer doesn’t rely on any of our independent sources, it will be clearly labelled as “unverified”.

Health Answers by Pfizer:

  • uses a simple Q&A format and user-friendly experience, accessible on all devices
  • aims to deliver relevant answers with minimal medical jargon with a personalization feature that you can consider to help tailor your results
  • features the ability to ask follow-up questions that retain the context of your original question
  • provides information curated from trusted, independent sources which have their own medical editorial boards, and offers links to those sources
  • offers relevant articles based on your health needs so you can learn more, and next steps you can take

It operates independently from Pfizer’s pharmaceutical business, to ensure the information made available to you always remains objective & unbiased, and is not a tool to promote Prizer medicines AI is reshaping healthcare more significantly than any other field, and we’re incorporating it across every aspect of our business. In fact, we’ve been using it for years— responsibly and effectively —to accelerate the development of new medicines.

For nearly two centuries, Pfizer has been in the business of making breakthroughs that change people’s lives, from developing and distributing essential medicines and vaccines to working to improve health literacy, equity, and access to healthcare.

With Health Answers by Pfizer, we’re helping accomplish those goals and making it easier for you to break through information overload.

When you’re in need of information about your health and wellness, it should be easy to find, it should be easy to understand, and it should be relevant.

Health Answers by Pfizer is available in the US only and can also be found on the PfizerForAll platform which also elevates the company's “Digital and AI First” experiences to meet consumers where they are.

Visit HealthAnswers.Pfizer.com.