Agency Operations Lead, Specialty Care

ROLE SUMMARY

Pfizer’s Chief Marketing Office purpose and aspiration is to modernize marketing at Pfizer by developing current and next generation marketers and delivering a best-in-class model that is faster, more effective, efficient, and boosts our mROI. In keeping with this purpose, The Agency & Content Team plays a key role in creating Better, Faster, and Smarter Content to support Pfizer’s omnichannel marketing model. One of the most critical drivers of this transformation is to create an industry leading end-to-end content supply chain that delivers excellence across 83 global markets and unique market categories. 

The Agency Strategy & Operations Team has been established to implement Pfizer’s going-forward agency engagement model and will offer marketing and other content creators a for fit-for-purpose end-to-end creative and production solution for Business Units and Countries. The Agency Operations Lead, Specialty Care (US & Global Marketing) is a key position on the Agency Strategy & Operations Team, and will serve as the cross-functional single point of contact for Pfizer’s Marketing teams within the US & Global Marketing teams in the Specialty Care Business Unit and for agency leadership teams to deliver against their scope(s). 

The Agency Operations Lead, Specialty Care (US & Global Marketing) will partner closely with cross functional stakeholders to drive operational excellence, including submissions management, system compliance, reduction of end-to-end content cycle times, and forward-looking content ecosystem innovations. The Agency Operations Lead, Specialty Care (US & Global Marketing) will collaborate closely with Pfizer’s Marketing teams to drive agency efficiency and effectiveness, removing red-tape in the process. 

The successful candidate will have a deep commitment to improving health outcomes, a proven track record of operations management, strong communication and issue resolution skills, experience with developing and delivering concise executive summaries for ELT and ELT-1 colleagues, demonstrated ability to quickly diagnose complex challenges, be an advocate for  change, and have a passion for continuous improvement. 

ROLE RESPONSIBILITIES

The Agency Operations Lead, Specialty Care (US & Global Marketing)  is responsible to deliver a world class operational framework for engaging our nominated external advertising agencies to create breakthrough campaigns in an efficient and effective ecosystem.  The successful candidate will serve as the single point of contact and accountability for Pfizer’s agency model performance for Pfizer’s US & Global Marketing teams in the Specialty Care Business Unit.

Reports to Agency Strategy & Operations Lead, Agency & Content

• Leads Agency Operations, Specialty Care to:

  • Serve as the single point of contact to Pfizer’s Specialty Care Leadership and  Agency Leadership for agency operations 

  • Translate Pfizer’s content needs to agency delivery across talent, quality, and timeliness of work output.

  • Partner with product marketing teams to unlock the potential of custom operating models to create a seamless experience for marketers across CoLab’s service verticals.

  • Ensure external agencies adherence to Pfizer’s ways of working with systems and content generation methodologies, including the communication and adoption of all content standards, policies, processes and tools.

  • Operationalize Pfizer’s plans to expand and scale new content service offerings.

  • Establish routine monitoring systems to actively manage the quality and volume of work routing to Pfizer.  This will require aligning Pfizer’s agreed scope with agency partners to submissions, so as to identify strengths and/or opportunities in Pfizer’s omnichannel plans. 

  • Work closely with Agency Performance and Metrics Lead and Creative Production Lead, US  to identify areas of opportunity to better leverage Pfizer’s external agency ecosystem against objectives.

  • Partner with Marketing, Digital, Compliance, and other CMO colleagues to establish regular reviews of system processes and introduce ideas for continuous improvement/removal of red tape.

  • Serve as the operational lead for Pfizer’s content blueprint to promote early adoption of Pfizer’s going-forward ways of working.

  • Develop, in partnership with CMO LT, a roadmap for future agency services required, including operational changes required to enable process automation aligned with machine learning and generative artificial intelligence. 

  • Collaborate closely with internal stakeholders, incl.:

    • US Specialty Care Marketing

    • Global Specialty Care Marketing

    • Medical Affairs

    • Global Customer Enablement & Excellence

    • Digital

    • Compliance

    • Broader CMO stakeholders

BASIC QUALIFICATIONS

• 8 years of experience in marketing, agency, operations, or related functions

• Pharmaceutical commercial business experience; in-house marketing and/or agency experience preferred 

• Experience in process design, optimization and issue management and resolution

• Expertise in the agency landscape including media, creative, PR, performance marketing, and other key channels/sectors.

• Expertise in Veeva, Adobe, and other software platforms including system architecture and integrations. 

• Strong communication skills, both written and verbal, to effectively manage cross-functional teams and external partner relationships 

• Exceptional interpersonal skills and mastery of working in a matrixed environment, with the ability to perform in a highly visible.

• Track record of strong networking and working collaboratively across functions and geographies

• Role model for the Pfizer Values (Courage, Excellence, Equity and Joy)

• Ability to interact and influence effectively with all levels of the organization

• Demonstrated business acumen and strategic thinking abilities

• Discretion and trustworthiness in dealing with confidential information​

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
 

Other Job Details:

• Work location: Flexible; 2-3 days onsite/week

• Last Day to Apply: January 17,2025

The annual base salary for this position ranges from $156,600.00 to $261,000.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.

Relocation assistance may be available based on business needs and/or eligibility.

Mkt & Sales/Commercial Bus